If you are a blogger, then there is a chance that you already understand the importance of business blogging. But the main question is, do you know how you can optimize your blog post for SEO to make them more search engine friendly?
The bitter truth is, many bloggers from you fail to take the benefits of the enormous marketing potential of their blogs. One of the recent studies by Blogger shows that almost 60% of businesses also have blogs. There are 65% of blog owners who did not update in the past year by providing fresh and relevant content to the readers. If you want to make your blog post more search engine friendly then you should keep updating your content on your blog. You should also write fresh, relevant, and quality content for your blog.
In today’s article, we will tell you about the 5 ways to optimize your blog post for SEO. You can try these tips to make your content more search engine friendly.
Optimize Your Blog Post for SEO
Keyword research is one of the essential parts of on-page optimization. Most probably, there is a chance that you are naturally including keywords without searching the volume and difficulty of the keywords. There are many tools in the market that are available that can help you in searching for the best keywords for you. Some of the famous keyword tools are Google Adwords keywords tool, Semrush, and Ahref.
These tools allow you to find the best keywords related to your topic and even they tell a lot about your competitors that how you can beat them. You can use these tools to search for the best keyword that can easily rank on the first page. You can try this tip to optimize your blog post for SEO.
2- Utilize Keyword
This is also one of the best tips that you can try to optimize the blog posts for SEO. After targeting and searching the best keyword for you, the next step is to place these keywords at those places where it impacts more for users and search engines. This is because search engine crawlers index your content so it will be helpful for search engines to rank your article on the first page.
You should place your keyword in the following places in your blog post.
- Headings and subheadings
- First paragraph
- Concluding paragraph
- Anchor text
- Title tags and meta descriptions
The above mention places are the best places to place your keyword. The search engines mostly crawled at these places and it will increase your chances to rank. Another tip for you is, that you should not add so many keywords that it becomes difficult to read.
By adding too many keywords, it will not only irritate your readers but it will also get you penalized by Google.
3- Optimize Images
After the placement of keywords, the next step is to optimize your images. You should also include your main keyword to the image’s file name and the alt text field. It will optimize your images and help you in optimizing your blog post for SEO.
4- Reference others with links
Another one of the best tips for optimizing your blog post for SEO is to mention other bloggers in your blog posts. You should add a link to those articles that are related to your blog post. It is not only good for the blog’s SEO but there is also a chance that you will receive a link back. Quality backlinks play important role in optimizing blog posts.
5- Give the option to subscribe to your blog
You should also give the option to your readers to subscribe to your blog. Prominently places RSS or Feed subscription buttons can be included for this purpose to offer users to subscribe to your post via email.
By using this method will provide your users to have instant notification whenever you post a new article on your blog. This means that users don’t need to periodically check your blog for new content.
By following the above-mentioned tips for your blog you can easily rank your article on the first page of any search engine. It will increase your web traffic and higher customer conversion rates.